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A Tshirt surrounded by variants such a color, price and size

Product Management

A central place to manage your products

Maintain consistent product information across your sales channels with a master list of your products. Establish a single place to create and manage your product information and distribute it to your sales and eCommerce channels with Marello's Product Management solution.

Key Benefits

  • Speed up the time to market. Get your products into the market faster across multiple channels and regions.

  • Expand your product offerings. Spend less time managing products and more time by expanding your product catalog.

  • Increase sales conversion rates. Add complete product information to ensure more purchases and fewer returns.

Create and Manage Products

Establish a single place to manage your product information and distribute it to your sales channels. With Marello’s Product Management tools you can create products, add prices, taxes, variants, categories and determine in which channels products should be sold.

  • Creating Products

    Create products by importing your product information via excel or .csv file or add them manually. Products get assigned to sales channels, warehouses, and inventory levels, giving a comprehensive overview of how many items are available.

  • Product Listings

    Use just one platform to list products on any sales channel: e-commerce, marketplaces, apps, social media and more.

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  • Categories

    Add products to product categories. Assigning products in the right category makes sure they end up in the right location in your sales channels. Control and oversee all your products by using a Product Management Tool.

  • Variants

    A variant group is a group of products having common attributes, for instance, a variant group of T-shirts can include the same model of T-shirt ‘V-neck T-shirts’ with variation axes: color and size.

  • Families

    Ease the way you work with products. Set families within your catalog and assign attributes that belong to that family specifically.

  • Attribute Management

    Need to add certain attributes to your products? No problem! Use the attributes manager to easily add new attributes to your products.

Pricing Strategies

Prices can be the same or completely different across channels. Marello makes sure the right prices are shown in all of your channels. With Marello’s Product Management tools, set default prices as well as product prices, and special prices, based on currency or Sales Channel.

  • Default Prices

    Easily set a standard price that will be used in all your channels. Save valuable time as there is no need to manually add prices for all your Sales Channels.

  • Sales Channel Pricing

    Selling in multiple channels? The prices of your products may differ per Sales Channel. Manage prices for your Sales Channels in one centralized place.

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  • Currencies

    When products are sold in multiple countries, you are dealing with currencies. Set your prices in multiple currencies and add the corresponding taxes.

Frequently Asked Questions

How many products can Marello handle?

The Enterprise Edition of Marello can handle millions of product records without slowing down your operations.

Is it possible to integrate with my PIM?

Yes, Marello allows you to push and pull data from your PIM system. Using a Digital Operations Platform with a Product Information Management system is a strong combination of solutions.

My product data are in an ERP, how does a DOP work with these data?

An ERP can be integrated with a Digital Operations Platform to extract or push product data. Marello is flexible in the way you want to shape your operational processes.