Mission & Vision
The commerce landscape is changing fast. The software that is used needs to change with it to keep up with customer demands. Existing solutions often turn out to be less flexible and future-proof than expected.
Traditionally many businesses have combined solutions to manage their digital operations. They are now facing integration mazes, in which solutions lack the ability to fully communicate with each other. We saw many businesses struggle with this and thought: wouldn’t it be great to bring the operations handled in these separate solutions together into one platform?
That is why we created a Digital Operations Platform. Marello breaks down data silos and brings together back-office operations into a single solution. It gives your business what it needs most: a space in which operations are streamlined, in which your employees can work together, and which allows for great customer experiences.
Marello DOP unifies your commerce operations, here is how it works. Marello allows you to connect your sales channels such as webshops, marketplaces, POS, and social channels to one central solution. Once your sales channels and warehouses are connected you can start managing orders, inventory, customers, fulfillment, and much more all within one platform. This will help you to create great customer experiences while also cutting down on costs and increasing revenues.
“Unified Commerce is the practice of providing flexibility, continuity, and consistency across digital and physical channels to deliver a superior customer experience. This consistency includes multiple phases of the customer’s buying journey, including when a customer is searching, browsing for, transacting, acquiring, and consuming a product or service.” – Gartner
When you sell in multiple online and offline channels, managing omnichannel commerce processes can become a challenge. The omnichannel concept does not only recognize the range of sales channels available, but also considers interactions that consumers may have before, during, and after purchase. In short, omnichannel commerce is a sales strategy that focuses on providing a seamless customer experience through multiple sales channels.
You need to manage complex backoffice processes to keep up with customer expectations. To do so efficiently, an integrated solution needs to be in place. Marello offers a solution to cater to your omnichannel strategy and will help you to achieve omnichannel excellence.